Competitive Advantage in SMEs : Organising for Innovation and Change, Paperback / softback Book

Competitive Advantage in SMEs : Organising for Innovation and Change Paperback / softback

Edited by Oswald (Manchester Metropolitan University, UK) Jones, Fiona (University of Leeds, UK) Tilley

Paperback / softback

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Competitive Advantage in SMEs draws on up-to-date empirical evidence to illustrate how SMEs can become more innovative through the introduction of new products and services.  Discusses the effective and efficient use of information technology by broadening management skills and knowledge. 

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Available to Order - This title is available to order, with delivery expected within 2 weeks
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