The Economic Implications of Advertising (RLE Advertising) Paperback / softback
by Otto Firestone
Part of the Routledge Library Editions: Advertising series
Paperback / softback
- Information
Description
Is advertising a factor that contributes to rising costs and prices?
This study, commissioned to answer just that question by the Institute of Canadian Advertising, examines the effect of advertising on the Canadian economy, on business, the consumer, costs and prices, productivity, competition, employment, social welfare and economic growth.
The Economic Implications of Advertising provides a valuable insight into a little-studied area of advertising, and will be of great interest to students of the industry everywhere. First published in 1967.
Information
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Out of StockMore expected soonContact us for further information
- Format:Paperback / softback
- Pages:232 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:21/12/2015
- Category:
- ISBN:9781138989108
Other Formats
- Hardback from £125.77
- PDF from £39.59
- EPUB from £39.59
Information
-
Out of StockMore expected soonContact us for further information
- Format:Paperback / softback
- Pages:232 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:21/12/2015
- Category:
- ISBN:9781138989108