Bhujia Barons : The Untold Story of How Haldiram Built a Rs 5000-crore Empire EPUB

How a family-run business from humble Bikaner transformed Haldiram into a global, much-loved brand In the early twentieth century, a young man, Ganga Bhishan Agarwal, aka Haldiram, gained a reputation for making the best bhujia in town.

Fast-forward a century and the Haldiram s empire has revenue much greater than that of McDonald s and Domino s combined.

In Bhujia Barons, Pavitra Kumar tells the riveting story of the Agarwal family in its entirety a feat never managed before.

It begins in dusty, benign Bikaner and traces the rise and rise of this home-grown label, now one of the most-recognized Indian brands in the world.

The Haldiram s story is not an average business story it s chock-full of family drama, with court cases, jealousy-fuelled regional expansion, a decades-old trademark battle, and a closely guarded family secret of the famous bhujia.

Fast-paced and captivating, this book provides a delicious look into family business dynamics and the Indian way of doing business.