The Random Factor : How Chance and Luck Profoundly Shape Our Lives and the World around Us Hardback

Upending notions of predictability and rugged individualism to reveal how truly random the world is.   It’s comforting to think that we can be successful because we work hard, climb ladders, and get what we deserve, but each of us has been profoundly touched by randomness.

Chance is shown to play a crucial role in shaping outcomes across history, throughout the natural world, and in our everyday lives.

In The Random Factor, Mark Robert Rank draws from a wealth of evidence, including interviews and research, to explain how luck and chance play out and reveals how we can use these lessons to guide our personal lives and public policies.  The Random Factor traverses luck from macro to micro, from events like the Cuban Missile Crisis to our personal encounters and relationships.

From his perspective as a scholar of poverty, Rank also delves into the class and race dynamics of chance, emphasizing the stark disparities it brings to light.

This transformative book prompts a new understanding of the twists and turns in our daily lives and encourages readers to fully appreciate the surprising world of randomness in which we live.