Managing in the Global Economy EPUB
by Richard M. Steers, Luciara Nardon
EPUB
- Information
Description
This definitive text will bring a new level of professionalism to courses in International Management.
Truly global in focus, it is a comprehensive primer on the challenges and prospects of international management, with a particular emphasis on developing global managers who are skilled in economics, strategy, and general management.
In addition, the authors help readers develop an in-depth understanding of the role of cultural differences in managerial effectiveness.
The text is divided into three parts: the emerging global economy; culture, organization, and strategy; and managing global operations.
Management topics include: organizing for international business, global business strategy, building strategic alliances, international negotiations, global staffing, managing a competitive workforce, TQM and employee involvement, and managing multicultural teams.
Throughout the text, the authors integrate current conceptual materials on global management with in-depth country analyses and real-world business examples.
Each chapter begins with an opening case vignette (from countries around the world) and concludes with a list of key terms and in-depth exercises (Global Manager's Workbook).
The text also provides country ratings for 50 countries on economic activity, political risk, and cultural differences, as well as a 35 item instrument for students to measure their own cultural awareness
Information
-
Download Now
- Format:EPUB
- Pages:400 pages
- Publisher:Taylor & Francis
- Publication Date:18/12/2014
- Category:
- ISBN:9781317465553
Other Formats
- Hardback from £125.08
- PDF from £53.09
- Paperback / softback from £50.08
Information
-
Download Now
- Format:EPUB
- Pages:400 pages
- Publisher:Taylor & Francis
- Publication Date:18/12/2014
- Category:
- ISBN:9781317465553