The Copywriter's Handbook (4th Edition) : A Step-By-Step Guide to Writing Copy that Sells Paperback / softback
by Robert Bly
Paperback / softback
- Information
Description
Updated third edition of the classic guide to copywriting.
Reveals dozens of copywriting techniques for writing ads, commercials and direct mail that are clear, persuasive and attention-grabbing.
Including information on the eight magic headlines, tips for making copy more readable, opening a sales letter, building freelance copywriting practices and ensuring email marketing shots are read.
Information
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In Stock - low on stock, only 1 copy remainingFree UK DeliveryEstimated delivery 2-3 working days
- Format:Paperback / softback
- Pages:496 pages
- Publisher:St Martin's Press
- Publication Date:07/04/2020
- Category:
- ISBN:9781250238016
Information
-
In Stock - low on stock, only 1 copy remainingFree UK DeliveryEstimated delivery 2-3 working days
- Format:Paperback / softback
- Pages:496 pages
- Publisher:St Martin's Press
- Publication Date:07/04/2020
- Category:
- ISBN:9781250238016