Brandraising : How Nonprofits Raise Visibility and Money Through Smart Communications, Mixed media product Book

Brandraising : How Nonprofits Raise Visibility and Money Through Smart Communications Mixed media product



In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn.

Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability.

Brandraising outlines a mission-driven approach to communications and marketing, specifically designed to boost fundraising efforts.

This book provides tools and guidance for nonprofits seeking to transform their communications and marketing through smart positioning, branding, campaigns, and materials that leverage solid strategy and great creative, with a unique focus on the intersection of communications and fundraising.


  • Format: Mixed media product
  • Pages: 208 pages, Illustrations
  • Publisher: John Wiley and Sons Ltd
  • Publication Date:
  • Category: Sales & marketing
  • ISBN: 9780470527535



Free delivery within the UK
Standard Delivery
Within the UK

Also by Sarah Durham



Available for
immediate download



Available for
immediate download