Digital Enablement And Innovation In China: A Casebook Hardback
Edited by Shan-ling (Univ Of New South Wales, Australia) Pan, Derek Wen Yu (Beihang Univ, China) Du, Haibo (Jiangxi Univ Of Finance & Economics, China) Hu
Hardback
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Description
The casebook aims at providing the latest case materials for researchers and students who are keen to learn about the consumerization and transformation effects of digital technology.It is one of the first books covering the best practices of digital enablement in China, which has been the focus many observers among the practitioners as well as academics.The 22 projects analyzed include Zhongguancun InnoWay, OFO Bicycle, Esheke, Taobao, and more.
Information
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Out of StockMore expected soonContact us for further information
- Format:Hardback
- Pages:184 pages
- Publisher:World Scientific Publishing Co Pte Ltd
- Publication Date:25/03/2019
- Category:
- ISBN:9789813276352
Information
-
Out of StockMore expected soonContact us for further information
- Format:Hardback
- Pages:184 pages
- Publisher:World Scientific Publishing Co Pte Ltd
- Publication Date:25/03/2019
- Category:
- ISBN:9789813276352