Events MISmanagement : Learning from failure Paperback / softback
Edited by Tim (Programme Leader and Senior Lecturer for Events Management and the Senior University Tea Brown, Phil (Senior Fellow of the Higher Education Academy and former Head of Tourism and Events Ma Higson, Lindsey (Senior Lecturer in Events Management, Liverpool John Moores University, UK) Gaston
Paperback / softback
- Information
Description
Events MISmanagement is unique text as it looks at events from a very different perspective - that of how and why events fail and what can be learnt from this in both a practical and academic perspective.
Using a wealth of international case studies and examples, the text examines:* Why events fail* What can we learn from event failure * How we can improve practice through learning about event failure * How events can be safer / risk adverse * How to reduce the chance of events failing * A wide range of international examples appealing to a wider audienceEach chapter is designed to explore different aspects of how and why events fail and what we can learn from these.
Many events fail due to poor planning or human failure and this new text is aimed at understanding how to overcome these issues or reduce the likelihood of failure in the future.
The volume provides a case study approach to the event planning process with the cases illustrating how core planning theory and concepts fails to emerge in practice and why.
This provides a consistent thread throughout the entire text to link each chapter succinctly.
Information
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In Stock - low on stock, only 1 copy remainingFree UK DeliveryEstimated delivery 2-3 working days
- Format:Paperback / softback
- Pages:256 pages, 40 Figures
- Publisher:Goodfellow Publishers Limited
- Publication Date:31/05/2022
- Category:
- ISBN:9781915097118
Information
-
In Stock - low on stock, only 1 copy remainingFree UK DeliveryEstimated delivery 2-3 working days
- Format:Paperback / softback
- Pages:256 pages, 40 Figures
- Publisher:Goodfellow Publishers Limited
- Publication Date:31/05/2022
- Category:
- ISBN:9781915097118