Marketing Strategy and Competitive Positioning
Graham Hooley
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Nigel G. Evans
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Michael (Texas A&M University) Hitt
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Thomas T. (Deloitte Consulting, USA) Nagle
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Robert T. Moran
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Charles Bamford
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Lesley Campbell
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Gene (Wilfrid Laurier University, Canada) Deszca
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S. Umit Kucuk
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Pelin Vardarlier
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Vladimir Obradovic
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Bruna Jochims
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Slobodan Kacanski
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Sydney D. Richardson
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Spencer Shaw
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George Stonehouse
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Richard Whittington
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Thomas L. Jackson
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Graham Hooley
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Bernard Burnes
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Julia Balogun
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Richard Whittington
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Piers (Senior Lecturer in HRM Strategy and Consulting, London S Myers
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