An Analysis of Theodore Levitt's Marketing Myopia
Monique Diderich
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Stoyan Stoyanov
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Add to BasketMarketing Myopia
Monique Diderich
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Stoyan Stoyanov
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Add to BasketKostenmanagement und prozeorientierte Kostenrechnung im Handel : Konzeptionelle Grundlagen einer internen Marktorientierung durch Verrechnungspreise
Battenfeld Dirk Battenfeld
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Add to BasketImplementierung von Ruecknahme- und Recyclingsystemen bei Gebrauchsguetern
Giesen-Netzer Irene Giesen-Netzer
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Add to BasketKapitalbindung in kurzfristigen Entscheidungsmodellen
Vallee Franz Vallee
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Add to BasketMarketingstrategien in High-Tech-Maerkten : Typologisierung, Ausgestaltungsformen und Einflufaktoren auf der Grundlage strategischer Gruppen
Muller Nikolaus Muller
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Add to BasketDie Doppelstiftung - eine Moeglichkeit der Unternehmensnachfolge bei mittelstaendischen Unternehmern
Syrbe Christoph Syrbe
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Add to BasketZeitkostenminimale Einsatz- und Leersteuerungsverfahren in Mehraufzugsystemen : Eine Simulationsstudie zur Anwendung von Standortoptimierungsmodellen in mobilen Bedienungssystemen
Universitat Munster
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