Digital Public Relations and Marketing Communication Trends in Africa
Anne W. Njathi
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Advanced Database Marketing : Innovative Methodologies and Applications for Managing Customer Relationships
Koen W. De Bock
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Alexander Manu
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Aesthetic Clinic Marketing in the Digital Age : From Meta to AI
Wendy Lewis
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Wendy Lewis
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The Map in the Machine : Charting the Spatial Architecture of Digital Capitalism
Luis F. Alvarez Leon
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The Map in the Machine : Charting the Spatial Architecture of Digital Capitalism
Luis F. Alvarez Leon
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Organizing in the Digital Age : A Process View
Haridimos (The Columbia Shipping Management Chair in Strategi Tsoukas
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The Digitalization of Indonesian Small and Medium Enterprises : Human Capital, Inclusivity and Platform Capitalism
Trina Fizzanty
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Remaking Money for a Sustainable Future : Money Commons
Ester (Lund University) Barinaga Martin
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Crypto Crowds : Singularities and Multiplicities on the Blockchain
Matan Shapiro
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Navigating the Digital Landscape : Understanding Customer Behaviour in the Online World
Nripendra (Pennsylvania Western University, USA) Singh
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Big Data Analytics for the Prediction of Tourist Preferences Worldwide
Dr. N. (SRI Padmavati Mahila Visvavidyalayam, India) Padmaja
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Big Data Analytics for the Prediction of Tourist Preferences Worldwide
Dr. N. (SRI Padmavati Mahila Visvavidyalayam, India) Padmaja
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VUCA and Other Analytics in Business Resilience
Deepmala (Symbiosis International University, India) Singh
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The Impact of Digitalization on Current Marketing Strategies
Luis (Rey Juan Carlos University, Spain) Matosas-Lopez
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VUCA and Other Analytics in Business Resilience
Deepmala (Symbiosis International University, India) Singh
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Financing the Entrepreneurial Venture : A Casebook
Paul A. Gompers
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Driving Retail Transformation : How to navigate disruption and change
Oliver Banks
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The 10-Second Customer Journey : The CXO’s playbook for growing and retaining customers in a digital world
Todd Unger
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Digital Influence on Consumer Habits : Marketing Challenges and Opportunities
Nripendra (Pennsylvania Western University, USA) Singh
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Blockchain Transformations : Navigating the Decentralized Protocols Era
Sheikh Mohammad Idrees
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Rethinking Business for Sustainable Leadership in a VUCA World : 17th International Conference on Business Excellence, ICBE 2023, Bucharest, Romania, March 23-25, 2023
Mihail Busu
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De Gruyter Handbook of Media Economics
Ulrike Rohn
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