Qualitaetsmanagement in Dienstleistungscentern : Konzeption und typenspezifische Ausgestaltung unter besonderer Beruecksichtigung von Verkehrsflughaefen
Birkelbach Ralf Birkelbach
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Computergestuetzte Warenkorbanalyse : Dargestellt auf der Grundlage von Scanningdaten des Lebensmitteleinzelhandels unter besonderer Beruecksichtigung einer selbsterstellten Analysesoftware
Fischer Thomas Fischer
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Ansaetze zur Messung des Harmonisierungs- und Standardisierungsgrades der externen Rechnungslegung
Krisement Vera Marcelle Krisement
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Raeumliche Identitaet ALS Aufgabenfeld Des Staedte- Und Regionenmarketing : Ein Beitrag Zur Fundierung Des Placemarketing
Ewald Werthmoller
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Kapitalbindung in kurzfristigen Entscheidungsmodellen
Vallee Franz Vallee
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Telefonieren zum Nulltarif und unlauterer Wettbewerb : Die 0130-Rufnummer als Marketinginstrument aus wettbewerbsrechtlicher Sicht
Lohaus Ulrich Lohaus
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Marketingstrategien in High-Tech-Maerkten : Typologisierung, Ausgestaltungsformen und Einflufaktoren auf der Grundlage strategischer Gruppen
Muller Nikolaus Muller
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Zur Bedeutung auslaendischer Finanzierungsgesellschaften fuer die Finanzierung auslaendischer Tochtergesellschaften deutscher multinationaler Unternehmen : Eine Analyse steuerlicher Gestaltungsmoeglic
Steven Gerhard Steven
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Die Regelungsabrede : Eine zulaessige und zweckmaeige Kooperationsform zur Loesung kollektivrechtlicher Ordnungsprobleme im Rahmen der paritaetischen Mitbestimmung nach 87 Abs. 1 BetrVG
Schipprowski Eckbert Schipprowski
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Die Doppelstiftung - eine Moeglichkeit der Unternehmensnachfolge bei mittelstaendischen Unternehmern
Syrbe Christoph Syrbe
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Erfolgsforschung in kooperierenden Handelssystemen - eine empirische Analyse des organisationalen Lernens von erfolgreichen Vorbildern
Kronfeld Bodo Kronfeld
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Die Grohandelsgestuetzte Handwerkerkooperation (GHK) : Grundlagen der inhaltlichen und organisatorischen Gestaltung am Beispiel von Holzfachgrohaendlern
Grote Christoph Grote
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Customer Satisfaction Measurement : Kundenzufriedenheitsmessung als Informationsgrundlage des Hersteller- und Handelsmarketing am Beispiel der Automobilwirtschaft
Korte Christian Korte
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Durchgriffshaftung im Joint Venture : Zugleich ein Beitrag zu den rechtlichen Grundlagen des Joint Venture
Wortmann Beda Wortmann
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Die Transformation von Unternehmen in den osteuropaeischen Staaten : Eine institutionenoekonomische Analyse
Klesse Astrid Klesse
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«Value-Added Services» als Profilierungsinstrument im Wettbewerb : Analyse, Generierung und Bewertung
Laakmann Kai Laakmann
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Betriebstypenprofilierung in vertraglichen Vertriebssystemen : Eine Analyse von Einflufaktoren und Erfolgswirkungen auf der Grundlage eines Vertragshaendlersystems im Automobilhandel
Wollenstein Stefan Wollenstein
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Koordinationsorientiertes Logistik-Management in Der Textilwirtschaft : Ein Beitrag Zur Ganzheitlichen Optimierung Der Logistik Aus Sicht Der Bekleidungsindustrie
Beate Wojaczek
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Innovative Logistik - Dienstleistungskonzepte in der Textilwirtschaft : Ein Beitrag zur koordinationsorientierten Gestaltung der Textil-Logistik
Thesing Andreas Thesing
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