Marketingstrategien in High-Tech-Maerkten : Typologisierung, Ausgestaltungsformen und Einflufaktoren auf der Grundlage strategischer Gruppen
Muller Nikolaus Muller
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Add to BasketZur Bedeutung auslaendischer Finanzierungsgesellschaften fuer die Finanzierung auslaendischer Tochtergesellschaften deutscher multinationaler Unternehmen : Eine Analyse steuerlicher Gestaltungsmoeglic
Steven Gerhard Steven
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Add to BasketErfolgsforschung in kooperierenden Handelssystemen - eine empirische Analyse des organisationalen Lernens von erfolgreichen Vorbildern
Kronfeld Bodo Kronfeld
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Add to BasketDie Grohandelsgestuetzte Handwerkerkooperation (GHK) : Grundlagen der inhaltlichen und organisatorischen Gestaltung am Beispiel von Holzfachgrohaendlern
Grote Christoph Grote
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Add to BasketCustomer Satisfaction Measurement : Kundenzufriedenheitsmessung als Informationsgrundlage des Hersteller- und Handelsmarketing am Beispiel der Automobilwirtschaft
Korte Christian Korte
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Add to Basket«Value-Added Services» als Profilierungsinstrument im Wettbewerb : Analyse, Generierung und Bewertung
Laakmann Kai Laakmann
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Add to BasketBetriebstypenprofilierung in vertraglichen Vertriebssystemen : Eine Analyse von Einflufaktoren und Erfolgswirkungen auf der Grundlage eines Vertragshaendlersystems im Automobilhandel
Wollenstein Stefan Wollenstein
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Add to BasketKoordinationsorientiertes Logistik-Management in Der Textilwirtschaft : Ein Beitrag Zur Ganzheitlichen Optimierung Der Logistik Aus Sicht Der Bekleidungsindustrie
Beate Wojaczek
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Add to BasketInnovative Logistik - Dienstleistungskonzepte in der Textilwirtschaft : Ein Beitrag zur koordinationsorientierten Gestaltung der Textil-Logistik
Thesing Andreas Thesing
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