Research Methods in Luxury Management
Michael J. G. (University of Leeds, UK) Parnwell
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The Future of Entrepreneurship in Africa : Cross-Sectoral Perspectives Post COVID-19
Robert Hinson
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Frauke (University of Nebraska-Lincoln, USA) Hachtmann
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Luxury Marketing, Sustainability and Technology : The Future of Luxury Management
Park (University of Southern Queensland, Australia) Thaichon
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Perspectives in Marketing, Innovation and Strategy
Philip (Kellogg School of Management, USA) Kotler
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Integrated Reporting and Performance Measurement Systems
Boguslawa Bek-Gaik
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The Unstoppable Sales Team : Elevate Your Team’s Performance, Win More Business, and Attract Top Performers
Shawn Casemore
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Strategic Marketing Planning : A Step-by-Step Approach
Karel Jan (Hanze University of Applied Sciences, The Netherland Alsem
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The Expert Guide to Retail Pricing : An Analytics-Based Approach to Maximise Margins
Kiran Gange
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Essentials of Sustainability for Business : A Practical Approach
Peter McManners
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Responsible Management and Sustainable Consumption : Creating a Consumer and Enterprise Social Responsibility Index
Piotr Wachowiak
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Business Digitalization : Corporate Identity and Reputation
Pantea (Middlesex University London, UK) Foroudi
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Auditing Transformation : Regulation, Digitalisation and Sustainability
Jan Marton
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How to Create a Sustainable Food Industry : A Practical Guide to Perfect Food
Melissa Barrett
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Focus Groups : Supporting Effective Product Development
Joe Langford
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Digital Marketing : Integrating Strategy, Sustainability, and Purpose
Ira (Entwine, Inc., USA) Kaufman
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Strategic Sales Management : Insights and Guidance from Top Interim Managers
Peter Buchenau
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FANOMICS® : Turn Customers into Fans and Profit from it
Roman Becker
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Marketing Research With R And Python
Howard Pong-yuen (Chinese University Of Hong Kong, Hong Kong) Lam
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Qualitative Market Research : A Practitioner's and Buyer's Guide
Wendy Gordon
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Quantitative Models in Marketing Research
Philip Hans (Erasmus Universiteit Rotterdam) Franses
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Marketing Planning for the Pharmaceutical Industry
John Lidstone
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Greener Marketing : A Global Perspective on Greening Marketing Practice
Martin Charter
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CIM Handbook of Strategic Marketing
Colin Egan
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