Marketing Strategy and Competitive Positioning
Graham Hooley
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The Innovative Seller : Keeping Pace in an AI and Customer-Centric World
Jake Dunlap
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Listen to Sell : How Your Mindset, Skillset, and Human Connections Unlock Sales Performance
Mike Esterday
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Book of Branding : a guide to creating brand identity for start-ups and beyond
Radim Malinic
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Creativity For Sale : How to start and grow a life-changing creative career and business
Radim Malinic
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Graft : How to Smash Life
Tom Skinner
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The First-Time Manager: Sales
Mike Weinberg
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The Strategy and Tactics of Pricing : A Guide to Growing More Profitably
Thomas T. (Deloitte Consulting, USA) Nagle
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Sales Glue : The vital ingredient that makes sales success stick
Matt Sykes
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The Million Dollar Sprint - Zero to One Million In Revenue : How to scale a hyper-profitable service business without investment and within 12 months.
Richard Woods
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Negotiation Made Simple : A Practical Guide for Solving Problems, Building Relationships, and Delivering the Deal
John Lowry
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Marketing Management
Philip Kotler
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Buyer First : Grow Your Business with Collaborative Selling
Carole Mahoney
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The Negativity Fast : Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success
Anthony Iannarino
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Brand Management : Principles and Applications for Effective Branding
Jaywant Singh
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Data-Driven Personalization : How to Use Consumer Insights to Generate Customer Loyalty
Zontee (Founder of Media Volery and Director of Strategy) Hou
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Data Storytelling in Marketing : How to Tell Persuasive Stories Through Data
Caroline Florence
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How to Use Customer Data : Navigating GDPR, DPDI and a Future with Marketing AI
Sachiko Scheuing
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The Future of Luxury Customer Experience : How to Create High-Value, Personalized Omnichannel Experiences
Gabriella Lojacono
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Consumer Behaviour and Digital Transformation
Ayantunji (University of East London, UK) Gbadamosi
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Impact Investing at a Crossroads : A Pathway Forward
John Forrer
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Social Media Marketing Management : How to Penetrate Emerging Markets and Expand Your Customer Base
Robert E. Hinson
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Regenerative Business Voices : Values-based Entrepreneurship for Sustainable Enterprises
Mark G. Edwards
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Transformational Sales Leadership : Sales Leader Perspectives
Christine A. Eastman
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