International Marketing and Export Management
Gerald Albaum
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Marketing Communications
Chris Fill
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Coffee's for Closers : The Best Real Life Sales Book You'll Ever Read
Tony Morris
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Humanizing B2B : The new truth in marketing that will transform your brand and your sales
Paul Cash
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BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers
Drew Eric Whitman
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Communicating with the Multicultural Consumer : Theoretical and Practical Perspectives
Barbara Mueller
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Hacking Sales : The Playbook for Building a High-Velocity Sales Machine
Max Altschuler
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Global Marketing, Global Edition
Mark Green
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Purchasing and Supply Chain Management : A Sustainability Perspective
Thomas Johnsen
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Inbound Selling : How to Change the Way You Sell to Match How People Buy
Brian Signorelli
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Value-Added Selling, Fourth Edition: How to Sell More Profitably, Confidently, and Professionally by Competing on Value-Not Price
Tom Reilly
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Marketing Management ISE
Greg Marshall
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3-Hour Presentation Plan, The : Prepare a perfect presentation in less than 3 hours
Meg Lightheart
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Masterful Marketing : How to Dominate Your Market With a Value-Based Approach
Alan Weiss
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Resurrecting Retail : The Future of Business in a Post-Pandemic World
Doug Stephens
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How to Hook a Whale : Secrets of Selling to the Ultra High Net Worth
Marcus Lim
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Using Behavioral Science in Marketing : Drive Customer Action and Loyalty by Prompting Instinctive Responses
Nancy Harhut
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Digital and Social Media Marketing : A Results-Driven Approach
Aleksej (University of Salford, UK) Heinze
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Digital Branding : A Complete Step-by-Step Guide to Strategy, Tactics, Tools and Measurement
Daniel Rowles
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Experience Design : A Framework for Integrating Brand, Experience, and Value
Patrick Newbery
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Brand Against the Machine : How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition
John Michael Morgan
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The Martech Handbook : Build a Technology Stack to Attract and Retain Customers
Darrell Alfonso
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Key Marketing Metrics : The 50+ metrics every manager needs to know
Neil Bendle
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Sales Management That Works : How to Sell in a World that Never Stops Changing
Frank V. Cespedes
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