Consumer Behaviour and Digital Transformation
Ayantunji (University of East London, UK) Gbadamosi
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Consumer Behaviour and Digital Transformation
Ayantunji (University of East London, UK) Gbadamosi
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The Impossibilities of the Circular Economy : Separating Aspirations from Reality
Harry Lehmann
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Impact Investing at a Crossroads : A Pathway Forward
John Forrer
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Impact Investing at a Crossroads : A Pathway Forward
John Forrer
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Social Media Marketing Management : How to Penetrate Emerging Markets and Expand Your Customer Base
Robert E. Hinson
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Social Media Marketing Management : How to Penetrate Emerging Markets and Expand Your Customer Base
Robert E. Hinson
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Anti-Consumption : Exploring the Opposition to Consumer Culture
Helene Cherrier
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Regenerative Business Voices : Values-based Entrepreneurship for Sustainable Enterprises
Mark G. Edwards
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Transformational Sales Leadership : Sales Leader Perspectives
Christine A. Eastman
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Transformational Sales Leadership : Sales Leader Perspectives
Christine A. Eastman
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Strategic Brand Licensing : Building Brand Value through Enduring Partnerships
Maria Cristina Longo
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Strategic Brand Licensing : Building Brand Value through Enduring Partnerships
Maria Cristina Longo
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Customer Experience in Fashion Retailing : Merging Theory and Practice
Bethan Alexander
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Customer Experience in Fashion Retailing : Merging Theory and Practice
Bethan Alexander
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Strategic International Marketing : Strategy Development and Implementation
Carl Arthur Solberg
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Strategic International Marketing : Strategy Development and Implementation
Carl Arthur Solberg
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Digital Marketing : Analyzing its Transversal Impact
Paulo (Polytechnic of Porto, Portugal) Botelho Pires
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Individuals in B2B Marketing : Sensemaking and Action in Context
Maria (Abo Akademi University, Finland.) Ivanova-Gongne
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Introduction to Sport Marketing
Aaron C.T. (Loughborough University London, UK) Smith
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Project Management for Book Publishers : The Programs and Workflows Behind Making Books and Digital Products
John Rodzvilla
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Project Management for Book Publishers : The Programs and Workflows Behind Making Books and Digital Products
John Rodzvilla
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Promise, Pitfalls, and Potential of Social Entrepreneurship : Positive Change Unleashed
Sheila Cannon
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