Digital Selling : How to Use Social Media and the Web to Generate Leads and Sell More
Grant Leboff
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The Direct to Consumer Playbook : The Stories and Strategies of the Brands that Wrote the DTC Rules
Mike Stevens
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Behavioral Science in the Wild
Nina Mazar
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The Essentials of Contemporary Marketing
Mo Willan
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E-Commerce Website Optimization : Why 95% of Your Website Visitors Don't Buy, and What You Can Do About it
Dan (CEO) Croxen-John
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The Sustainability Mindset Principles : A Guide to Developing a Mindset for a Better World
Isabel Rimanoczy
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The Customer Copernicus : How to be Customer-Led
Charlie Dawson
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Video Marketing : Create Engaging Video Campaigns to Drive Brand Growth and Sales
Jon Mowat
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Chief Marketing Officers at Work
Josh Steimle
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Attracting Attention : Promotion and Marketing for Tourism Attractions
Andi Stein
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Marketing Moves : A New Approach to Profits, Growth, and Renewal
Philip Kotler
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The Marketing Complex : Why Modern Marketers Need to Manage Multiplicity
Giles Lury
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Innovative B2B Marketing : New Models, Processes and Theory
Simon Hall
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Effective Sales Enablement : Achieve sales growth through collaborative sales and marketing
Pam Didner
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Social Media Marketing for Business : Scaling an Integrated Social Media Strategy Across Your Organization
Andrew Jenkins
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Agile Marketing : Unlock Adaptive and Data-driven Marketing for Long-term Success
Neil Perkin
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Marketing Metrics : Leverage Analytics and Data to Optimize Marketing Strategies
Christina Inge
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Transforming the B2B Buyer Journey : Maximize brand value, improve conversion rates and build loyalty
Antonia Wade
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Next Generation Retail : How to Use New Technology to Innovate for the Future
Deborah Weinswig
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Strategy in 3D : Essential Tools to Diagnose, Decide, and Deliver
Greg (Larry and Barbara Sharpf Professor of Entrepreneurship a Fisher
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Sustainable Marketing Planning
Neil Richardson
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Accounting for Sustainability
Gunnar Rimmel
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The elea Way : A Learning Journey Toward Sustainable Impact
Vanina Farber
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Managing Luxury Brands : A Complete Guide to Contemporary Luxury Brand Strategies
Eleonora Cattaneo
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