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Aaron C.T. (Loughborough University London, UK) Smith
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Gry Espedal
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The Handbook of Climate Change Leadership in Organisations : Developing Leadership for the Age of Sustainability
Doug MacKie
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Strategic International Marketing : Strategy Development and Implementation
Carl Arthur Solberg
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Sheila Cannon
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Prof. Dr. Harry Schroder
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Marketing Management Kompendium : Praxiswissen transparent vermittelt
Prof. Dr. Harry Schroder
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Marketing Communications : Integrating Online and Offline, Customer Engagement and Digital Technologies
PR Smith
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The Routledge Handbook of Corporate Social Responsibility Communication
Amy (University of Minnesota-Twin Cities, USA) O’Connor
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Ayantunji (University of East London, UK) Gbadamosi
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Federica Carlotto
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David A. (University of California, Berkeley) Aaker
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Philip Kotler
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Marketing Communications : Touchpoints, Sharing And Disruption
Chris Fill
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The 4 A's of Marketing : Creating Value for Customer, Company and Society
Jagdish (Emory University) Sheth
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Market-Based Management : Pearson New International Edition
Roger J. Best
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