Guanxi : Relationship Marketing in a Chinese Context
Erdener Kaynak
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Guanxi : Relationship Marketing in a Chinese Context
Erdener Kaynak
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Business Simulations, Games, and Experiential Learning in International Business Education
Erdener Kaynak
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Business Simulations, Games, and Experiential Learning in International Business Education
Erdener Kaynak
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New Product Development : Successful Innovation in the Marketplace
Erdener Kaynak
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New Product Development : Successful Innovation in the Marketplace
Erdener Kaynak
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Industrial Products : A Guide to the International Marketing Economics Model
Erdener Kaynak
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Industrial Products : A Guide to the International Marketing Economics Model
Erdener Kaynak
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The Trans-Oceanic Marketing Channel : A New Tool for Understanding Tropical Africa's Export Agriculture
Erdener Kaynak
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The Trans-Oceanic Marketing Channel : A New Tool for Understanding Tropical Africa's Export Agriculture
Erdener Kaynak
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Japan and China : The Meeting of Asia's Economic Giants
Erdener Kaynak
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Japan and China : The Meeting of Asia's Economic Giants
Erdener Kaynak
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Multinational Strategic Management : An Integrative Entrepreneurial Context-Specific Process
Erdener Kaynak
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Multinational Strategic Management : An Integrative Entrepreneurial Context-Specific Process
Erdener Kaynak
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Teaching International Business : Ethics and Corporate Social Responsibility
Erdener Kaynak
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Teaching International Business : Ethics and Corporate Social Responsibility
Erdener Kaynak
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Consumer Behavior in Asia : Issues and Marketing Practice
Erdener Kaynak
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Consumer Behavior in Asia : Issues and Marketing Practice
Erdener Kaynak
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Implementation of Total Quality Management : A Comprehensive Training Program
Erdener Kaynak
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Implementation of Total Quality Management : A Comprehensive Training Program
Erdener Kaynak
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