Examining the Role of Well-Being in the Marketing Discipline
Pamela L. (Florida State University, USA) Perrewe
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Strategic Marketing Management in Asia : Case Studies and Lessons across Industries
Syed Saad Andaleeb
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Handbook of Qualitative Research Methods in Marketing
Russell W. Belk
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Brand Management
Francesca Dall′Olmo Riley
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Toward Cross-Channel Management : A Comprehensive Guide for Retail Firms
Thomas Rudolph
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