Framework for Marketing Management, A, Global Edition : European Edition
Philip Kotler
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Marketing Communications : Touchpoints, Sharing And Disruption
Chris Fill
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The 4 A's of Marketing : Creating Value for Customer, Company and Society
Jagdish (Emory University) Sheth
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Designing for Growth : A Design Thinking Tool Kit for Managers
Jeanne Liedtka
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Brave New Work : Are You Ready to Reinvent Your Organization?
Aaron Dignan
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Building a StoryBrand : Clarify Your Message So Customers Will Listen
Donald Miller
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Purple Cow : Transform Your Business by Being Remarkable
Seth Godin
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Value-Added Selling, Fourth Edition: How to Sell More Profitably, Confidently, and Professionally by Competing on Value-Not Price
Tom Reilly
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Market-Based Management : Pearson New International Edition
Roger J. Best
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Sustainable Marketing : Pearson New International Edition
Diane Martin
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The Sales Acceleration Formula : Using Data, Technology, and Inbound Selling to go from $0 to $100 Million
Mark Roberge
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Selling Today: Partnering to Create Value, Global Edition
Gerald Manning
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Cracking the Sales Management Code: The Secrets to Measuring and Managing Sales Performance
Jason Jordan
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Strategic Brand Management : A European Perspective
Kevin Lane Keller
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