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R.J. Carter
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European Logistics : Markets, Management and Strategy
Jim (Cranfield School of Management) Cooper
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Service Integration and Management (SIAM(TM)) Foundation Body of Knowledge (BoK)
Claire Agutter
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Principles of International Marketing
Julia (Lecturer in International Marketing) Spencer
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Sales and Marketing Channels : How to Build and Manage Distribution Strategy
Julian Dent
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Supply Chain Optimization: Building the Strongest Total Business Network
POIRIER
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Toyota Methods and Operating Models : Achieve Business Success with the Toyota Way
Stefano Cortiglioni
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Sourcing to Support the Green Initiative
Lisa Ellram
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At the Speed of Irrelevance : How America Blew Its AI Leadership Position and How to Regain It
Al (American Institute of Artificial Intelligence) Naqvi
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Die Einfuehrung von Telefonbanking als Vertriebswege-Entscheidung von Kreditinstituten
Ausfelder Richard Ausfelder
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Integrierte Fuehrung und Imitationsmanagement in Filialsystemen des Handels : Ein Beitrag zur Anwendung der Ergebnisse empirischer Erfolgsforschung
Alves Rudolf Alves
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Oekologieorientierte Profilierung im vertikalen Marketing : dargestellt am Beispiel der Elektrobranche
Ceyp Michael Ceyp
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Moeglichkeiten und Grenzen des Einsatzes von Multimedia im Marketing
Wahl Jorg Wahl
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Stabilitaet vertraglicher Kooperationsverhaeltnisse im Franchising : Eine institutionenoekonomische Analyse
Altmann Ferdinand Altmann
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Das Diskriminierungsverbot gemae 26 Absatz 2, Satz 2 des Gesetzes gegen Wettbewerbsbeschraenkungen und Grenzen der Zulaessigkeit fuer den selektiven Vertrieb
Mandel Siegfried Mandel
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Gegengeschaefte : Analyse einer Handelsform
Mohring Wolfgang Mohring
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Die Ueberpruefbarkeit der betriebsfremden Privatentnahme : Zur Funktionalitaet und Funktionsreinheit des Selbstbedienungsgrohandels
Holub Hans W. Holub
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Innovative Logistik - Dienstleistungskonzepte in der Textilwirtschaft : Ein Beitrag zur koordinationsorientierten Gestaltung der Textil-Logistik
Thesing Andreas Thesing
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Marketing als Erfolgsfaktor im Krankenhausmanagement
Deutz Wolfgang Deutz
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Management von Luxusmarken : Konzeption und Best Practices
Wassel Susanna Wassel
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Loyalty Schemes in Retailing : A Comparison of Stand-alone and Multi-partner Programs
Hoffmann Nicolas Hoffmann
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Sales Coaching by Benedict : Sales Success with Clear Structures and with Heart
Herndl Karl Herndl
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