Hooked : How to Build Habit-Forming Products
Nir Eyal
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The Power of Going All-In : Secrets for Success in Business, Leadership, and Life
Brandon Bornancin
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INSPIRED : How to Create Tech Products Customers Love
Marty (Silicon Valley Product Group (SVPG)) Cagan
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Boundless : A New Mindset for Unlimited Business Success
Henry King
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NanoTech MegaQuake : What Business Must Do Now to Prepare for the Nanontechnology Revolution
Dan Shafer
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Competing Against Luck : The Story of Innovation and Customer Choice
Clayton M Christensen
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Designing Experiences
J. Robert Rossman
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How Management Works : The Concepts Visually Explained
DK
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Better Brand Health : Measures and Metrics for a How Brands Grow World
Jenni (International Director, International Director, Ehren Romaniuk
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The Right It : Why So Many Ideas Fail and How to Make Sure Yours Succeed
Alberto Savoia
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Hidden in Plain Sight : How to Create Extraordinary Products for Tomorrow's Customers
Jan Chipchase
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AI for Marketing and Product Innovation : Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales
A. K. Pradeep
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The 100X Leader : How to Become Someone Worth Following
Jeremie Kubicek
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Longshot : The Inside Story of the Race for a COVID-19 Vaccine
David Heath
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Taking Care of Business : Live by Faith, Lead with Courage
Dr Gene Allen
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The Innovation Mandate : The Growth Secrets of the Best Organizations in the World
Nicholas Webb
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The First Mile : A Launch Manual for Getting Great Ideas into the Market
Scott D. Anthony
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Brand New : Solving the Innovation Paradox -- How Great Brands Invent and Launch New Products, Services, and Business Models
G. Michael Maddock
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Subject to Change
Peter Merholz
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Juice : The Creative Fuel That Drives World-Class Inventors
Evan I. Schwartz
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The Intergalactic Design Guide : Harnessing the Creative Potential of Social Design
Cheryl Heller
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Story Dash : Find, Develop, and Activate Your Most Valuable Business Stories . . . In Just a Few Hours
David Hutchens
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Jobs to Be Done : A Roadmap for Customer-Centered Innovation
Stephen Wunker
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Built to Love: Creating Products That Captivate Customers
Peter Boatwright
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