Business Research Methods
Barry (Ole Business School, University of Mississippi) Babin
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Applied Marketing Analytics Using R
Gokhan Yildirim
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Business Analytics : Applied Modelling and Prediction
James Abdey
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Revolutionizing the AI-Digital Landscape : A Guide to Sustainable Emerging Technologies for Marketing Professionals
Alex Khang
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Managing Customer Relationships Using Customer Care Techniques : Strategy Development of an International Enterprise
Anna (Czestochowa University Of Technology, Poland) Brzozowska
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Product Development and Management Body of Knowledge : A Guidebook for Product Innovation Training and Certification
Allan Anderson
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The Theory, Methods and Application of Managing Digital Supply Chains
Muhammad Shujaat (Heriott-Watt University, UK) Mubarik
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Artificial Intelligence and Project Management : An Integrated Approach to Knowledge-Based Evaluation
Tadeusz A. (Warsaw University of Technology, Poland) Grzeszczyk
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Managing Digital Innovation in Publishing : Collaborations and Para-Organisations for Creative Change
Frania Hall
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Crowdfunding European Business
Antonella Francesca Cicchiello
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Deploying Enterprise Systems : How to Select, Configure, Build, Deploy, and Maintain a Successful ES in Your Organization
David Mattson
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Entrepreneurs : Talent, Temperament, Opportunity and Mindset
John Thompson
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Global Digital Technology Convergence : Driving Diffusion via Network Effects
Ewa (Gdansk Univ. of Tech., Poland) Lechman
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Entrepreneurship, Innovation, and Sustainable Growth : Theory, Policy, and Practice
Nader H. Asgary
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Business Analytics
Michael (University of Cincinnati) Fry
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Governance Networks in the Public Sector
Erik Hans Klijn
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Human Resource Management, Global Edition
Gary Dessler
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Innovation Management : Effective strategy and implementation
Keith (Cranfield School of Management, UK) Goffin
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Research Methods for Managers
John Gill
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Setting the PACE in Product Development
Michael E. McGrath
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Reflexive Methodology : New Vistas for Qualitative Research
Mats Alvesson
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Innovation Management and New Product Development
Paul Trott
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Routledge International Handbook of Participatory Design
Jesper Simonsen
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Research Methods in Accounting
Malcolm Smith
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