Essential Drucker
Peter Drucker
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Fundamentals of Strategic Planning for Healthcare Organizations
William Winston
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How Consumers Pick a Hotel : Strategic Segmentation and Target Marketing
William Winston
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Defining Your Market : Winning Strategies for High-Tech, Industrial, and Service Firms
William Winston
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Defining Your Market : Winning Strategies for High-Tech, Industrial, and Service Firms
William Winston
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4x4 Leadership and the Purpose of the Firm
William Winston
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The Aftermath of Reengineering : Downsizing and Corporate Performance
William Winston
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Managing For Results
Peter Drucker
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Managing in the Next Society
Peter Drucker
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Managing in a Time of Great Change
Peter Drucker
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Innovation and Entrepreneurship
Peter Drucker
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The New Realities
Peter Drucker
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Market Analysis : Assessing Your Business Opportunities
William Winston
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Market Analysis : Assessing Your Business Opportunities
William Winston
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Marketing Planning in a Total Quality Environment
William Winston
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Managing Sales Professionals : The Reality of Profitability
William Winston
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