Advertising Media Planning : A Brand Management Approach
Kim (University of Oregon, USA) Sheehan
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Integrated Advertising, Promotion, and Marketing Communications, Global Edition
Kenneth Clow
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Integrated Advertising, Promotion and Marketing Communications, Global Edition
Kenneth Clow
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Advertising Management in a Digital Environment : Text and Cases
Larry D. (University of Houston, USA) Kelley
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Advertising Management in a Digital Environment : Text and Cases
Larry D. (University of Houston, USA) Kelley
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Concise Encyclopedia of Advertising
Robert E (Southeastern Oklahoma State University, USA) Stevens
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Concise Encyclopedia of Advertising
Robert E (Southeastern Oklahoma State University, USA) Stevens
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Advertising Media Planning : A Brand Management Approach
Larry D. (University of Houston, USA) Kelley
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Advertising Media Planning : A Brand Management Approach
Larry D. (University of Houston, USA) Kelley
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Integrated Advertising, Promotion and Marketing Communications OLP with eText, Global Edition
Kenneth Clow
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Integrated Advertising, Promotion and Marketing Communications, Global Edition + MyLab Marketing with Pearson eText
Kenneth Clow
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