Advertising Account Planning : Planning and Managing an IMC Campaign
Larry Kelley
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Integrated Advertising, Promotion, and Marketing Communications, Global Edition
Kenneth Clow
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Advertising Account Planning : Planning and Managing Strategic Communication Campaigns
Sarah Turnbull
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Advertising Account Planning : Planning and Managing Strategic Communication Campaigns
Sarah Turnbull
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Integrated Advertising, Promotion and Marketing Communications, Global Edition
Kenneth Clow
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Advertising Media Workbook and Sourcebook
Larry Kelley
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Advertising Media Workbook and Sourcebook
Larry Kelley
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Integrated Advertising, Promotion and Marketing Communications OLP with eText, Global Edition
Kenneth Clow
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Integrated Advertising, Promotion and Marketing Communications, Global Edition + MyLab Marketing with Pearson eText
Kenneth Clow
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Concise Encyclopedia of Advertising
Robert E (Southeastern Oklahoma State University, USA) Stevens
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Concise Encyclopedia of Advertising
Robert E (Southeastern Oklahoma State University, USA) Stevens
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