It's Not How Good You Are, It's How Good You Want to Be : The world's best-selling book by Paul Arden
Paul Arden
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Daniel Priestley
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Add to BasketThe Zoo
Jamie Mollart
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Add to BasketThe Smart Advertising Book : How to deliver advertising that grows your brand
Dan White
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Jason P. Chambers
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Add to BasketTactical Inclusion : Difference and Vulnerability in U.S. Military Advertising
Jeremiah Favara
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Add to BasketCreative Advertising Concept and Copy : A Practical, Multidisciplinary Approach
Georgia-Zozeta (The American College of Greece, Greece) Miliopoulou
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Add to BasketMedia Ethics : Cases and Moral Reasoning
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Media Ethics : Cases and Moral Reasoning
Clifford G. (University of Illinois at Urbana-Champaign, U Christians
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Angie (The University of Kansas, USA) Hendershot
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Add to BasketStrategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie (The University of Kansas, USA) Hendershot
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Add to BasketNonprofit Communications : A Mission-Driven and Human-Centered Approach
Kelly C. (Syracuse University, USA) Gaggin
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Add to BasketDigital Marketing : Analyzing its Transversal Impact
Paulo (Polytechnic of Porto, Portugal) Botelho Pires
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Sevil Yesiloglu
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Add to BasketAdvertising in America : A Reference Handbook
Danielle Sarver (University for the Creative Arts, UK) Coombs
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Pre-OrderEffective Financial Communication : Key Concepts, Empirical Insights, and Implications for Practice
Christian Pieter Hoffmann
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Marta Minier
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Pre-OrderPractical Digital Marketing and AI Psychology : How to gain online consumer trust and sales using technologies and psychology
J. Jonathan Gabay
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Angeline (The University of Texas at Austin, USA) Close Scheinbaum
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Add to BasketDiversity, Equity, and Inclusion in Strategic Communications : Becoming Culturally Proficient Communicators
Lee (Elon University, USA) Bush
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Ella Houston
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Add to BasketSustainable Marketing Planning
Neil Richardson
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Add to BasketPublic Relations Planning : A Practical Guide for Strategic Communication
Jr., Edward T. Vieira
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Add to BasketPublic Relations Planning : A Practical Guide for Strategic Communication
Jr., Edward T. Vieira
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