It's Not How Good You Are, It's How Good You Want to Be : The world's best-selling book by Paul Arden
Paul Arden
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Mid-Century Ads. 40th Ed.
Steven Heller
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The Zoo
Jamie Mollart
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The Smart Advertising Book : How to deliver advertising that grows your brand
Dan White
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Advertising in the Digital Age : Theories and Practices
Sevil Yesiloglu
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Sustainable Advertising : How Advertising Can Support a Better Future
Matt Bourn
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I love it. What is it? : The power of instinct in design and branding
Turner Duckworth
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Brand Storytelling : Put Customers at the Heart of Your Brand Story
Miri Rodriguez
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Content and Copywriting : The Complete Toolkit for Strategic Marketing
Margo (Florida International University, USA) Berman
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The Fundamentals of Fashion Filmmaking
Nilgin (Freelance writer and educator) Yusuf
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A History of Advertising : The First 300,000 Years
Jef I, Michigan State Richards
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Persuasion : Social Influence and Compliance Gaining
Robert H. Gass
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Creative Advertising Concept and Copy : A Practical, Multidisciplinary Approach
Georgia-Zozeta (The American College of Greece, Greece) Miliopoulou
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£135.00
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Creative Advertising Concept and Copy : A Practical, Multidisciplinary Approach
Georgia-Zozeta (The American College of Greece, Greece) Miliopoulou
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Media Ethics : Cases and Moral Reasoning
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Media Ethics : Cases and Moral Reasoning
Clifford G. Christians
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie (The University of Kansas, USA) Hendershot
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie (The University of Kansas, USA) Hendershot
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Nonprofit Communications : A Mission-Driven and Human-Centered Approach
Kelly C. (Syracuse University, USA) Gaggin
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Nonprofit Communications : A Mission-Driven and Human-Centered Approach
Kelly C. (Syracuse University, USA) Gaggin
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Digital Marketing : Analyzing its Transversal Impact
Paulo (Polytechnic of Porto, Portugal) Botelho Pires
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The Darker Side of Social Media : Consumer Psychology and Mental Health
Angeline Close Scheinbaum
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Advertising Disability
Ella Houston
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Sustainable Marketing Planning
Neil Richardson
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