Consumer Behavior: Buying, Having, and Being plus MyMarketingLab with Pearson eText, Global Edition
Michael Solomon
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The Marketing Director's Handbook : Volumes 1 and 2
Tim Arnold
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The Long Tail : How Endless Choice is Creating Unlimited Demand
Chris Anderson
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Marketing Kit for Dummies
Alexander Hiam
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Unthinking : The Surprising Forces Behind What We Buy
Harry Beckwith
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Rich Dad's Advisors: Sales Dogs : You Don't Have to be an Attack Dog to Explode Your Income
Blair Singer
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The Therapist's Advertising and Marketing Kit
Laurie C. (Barrington, Illinois) Grand
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When Buyers Say No : Essential Strategies for Keeping a Sale Moving Forward
Tom Hopkins
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Consumer Behaviour : Applications in Marketing
Malcolm Wright
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