Marketing 2016
O. C. (Auburn University) Ferrell
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Marketing Concepts and Strategies
Sally (Coventry University, UK) Dibb
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Marketing
William (Texas A&M University) Pride
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Foundations of Marketing
William (Texas A&M University) Pride
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Marketing
William (Texas A&M University) Pride
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Foundations of Marketing
William (Texas A&M University) Pride
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Interpreting Consumer Choice : The Behavioural Perspective Model
Gordon Foxall
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Addiction as Consumer Choice : Exploring the Cognitive Dimension
Gordon Foxall
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Marketing Management : Text and Cases
Robert E (Southeastern Oklahoma State University, USA) Stevens
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Marketing Management : Text and Cases
Robert E (Southeastern Oklahoma State University, USA) Stevens
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Customer Advisory Boards : A Strategic Tool for Customer Relationship Building
David L Loudon
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Concise Encyclopedia of Advertising
Robert E (Southeastern Oklahoma State University, USA) Stevens
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Concise Encyclopedia of Advertising
Robert E (Southeastern Oklahoma State University, USA) Stevens
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The Marketing Research Guide
Robert E (Southeastern Oklahoma State University, USA) Stevens
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The Marketing Research Guide
Robert E (Southeastern Oklahoma State University, USA) Stevens
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Foundations of Marketing
William (Texas A&M University) Pride
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Strategic Planning for Not-for-Profit Organizations
Robert E (Southeastern Oklahoma State University, USA) Stevens
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Marketing Foundations, International Edition
O. C. (Auburn University) Ferrell
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Context and Cognition in Consumer Psychology : How Perception and Emotion Guide Action
Gordon Foxall
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Corporate Innovation (RLE Marketing) : Marketing and Strategy
Gordon Foxall
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Strategic Marketing Management (RLE Marketing)
Gordon Foxall
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Consumer Behaviour (RLE Consumer Behaviour) : A Practical Guide
Gordon Foxall
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Consumers in Context : The BPM Research Program
Gordon Foxall
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Marketing, International Edition
William (Texas A&M University) Pride
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