Marketing 2016
O. C. (Auburn University) Ferrell
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Corporate Reputation, Brand and Communication
Stuart Roper
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Marketing Communications
Chris Fill
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Marketing Strategy
Michael (Florida State University) Hartline
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Marketing
William (Texas A&M University) Pride
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Marketing Communications : Touchpoints, sharing and disruption
Chris Fill
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Essentials of Marketing Communications : Touchpoints, Sharing And Disruption
Chris Fill
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Advertising : strategy, creativity and media
Chris Fill
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Corporate Innovation (RLE Marketing) : Marketing and Strategy
Gordon Foxall
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Strategic Marketing Management (RLE Marketing)
Gordon Foxall
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Consumer Behaviour (RLE Consumer Behaviour) : A Practical Guide
Gordon Foxall
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Marketing Foundations, International Edition
O. C. (Auburn University) Ferrell
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Foundations of Marketing
William (Texas A&M University) Pride
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Marketing
William (Texas A&M University) Pride
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Marketing Strategy
Michael (Florida State University) Hartline
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Foundations of Marketing
William (Texas A&M University) Pride
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Interpreting Consumer Choice : The Behavioural Perspective Model
Gordon Foxall
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Addiction as Consumer Choice : Exploring the Cognitive Dimension
Gordon Foxall
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Business Marketing Face to Face
Chris Fill
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CIM Coursebook 08/09 Marketing Communications
Chris Fill
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Context and Cognition in Consumer Psychology : How Perception and Emotion Guide Action
Gordon Foxall
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Consumers in Context : The BPM Research Program
Gordon Foxall
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Foundations of Marketing
William (Texas A&M University) Pride
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