Revolutionizing the AI-Digital Landscape : A Guide to Sustainable Emerging Technologies for Marketing Professionals
Alex Khang
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Hospitality and Tourism Marketing : Building Customer Driven Hospitality and Tourism Organizations
Robert Ebo Hinson
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Place Marketing and Temporality
Gary Warnaby
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The Art of the Classic Western Movie Poster
Ed Hulse
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Microeconomics for Managers : Principles and Applications
Richard B. (University of California, Irvine) McKenzie
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The Routledge Handbook of Corporate Social Responsibility Communication
Amy (University of Minnesota-Twin Cities, USA) O’Connor
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The Impact Challenge : Reframing Sustainability for Businesses
Alessia (Pine Bridge Investments, NY, United States) Falsarone
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The Impossibilities of the Circular Economy : Separating Aspirations from Reality
Harry Lehmann
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Sustainability Accounting, Management Control and Reporting : A European Perspective
Pierre Baret
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Media and Entertainment Industry Management : How to Integrate Business and Management with Creativity and Imagination
Sunghan (Shanghai Jiao Tong University, China) Ryu
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Effective Financial Communication : Key Concepts, Empirical Insights, and Implications for Practice
Christian Pieter Hoffmann
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Social Media Marketing Management : How to Penetrate Emerging Markets and Expand Your Customer Base
Robert E. Hinson
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The Routledge Companion to Marketing and Society
Krzysztof (Auckland University of Technology, New Zealand) Kubacki
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The Routledge Handbook of Digital Consumption
Rosa Llamas
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Inequality, Economic Growth and Business Decision-Making
Asis Kumar Banerjee
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Managing Customer Relationships Using Customer Care Techniques : Strategy Development of an International Enterprise
Anna (Czestochowa University Of Technology, Poland) Brzozowska
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Evolution of the Global Fitness Industry : Strategy, Sustainability and Innovation
Patrizia (University of Insubria, Italy) Gazzola
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Teaching Public Relations : Principles and Practices for Effective Learning
Peter M. (Illinois State University, USA) Smudde
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History of PR in Canada : An Annotated Bibliography and Critical Historiography of Public Relations Research in Canada
Sandra L. Braun
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Social Media and Society : An Introduction to the Mass Media Landscape
Regina Luttrell
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Marketplace Dignity : Transforming How We Engage with Customers Across Their Journey
Cait Lamberton
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Call Center Connections : Keys to Produce Successful Customer Service Outcomes
DeHaan Peter Lyle DeHaan
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The New Strategic Brand Management : Advanced Insights and Strategic Thinking
Jean-Noel Kapferer
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