Sustainable Business : Key Issues
Helen (University of Amsterdam, The Netherlands) Kopnina
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Brand Psychology : The Art and Science of Building Strong Brands
Laura Busche
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The Expert Guide to Retail Pricing : An Analytics-Based Approach to Maximise Margins
Kiran Gange
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Tech For Good : Imagine Solving the World’s Greatest Challenges
Marga Hoek
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Persuasion : Social Influence and Compliance Gaining
Robert H. Gass
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Digital Storytelling for Brands
Bridget Tombleson
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Winning Through Platforms : How to Succeed When Every Competitor Has One
Ted (Prophet, USA) Moser
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Top of Heart : How a new approach to business saved my life, and could save yours too
Grant Muller
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Cold Email Manifesto : How to Contact Anyone, Make More Sales, and Take Your Company to the Next Level
Robert Indries
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This Is Personal : The Art of Delivering the Right Email at the Right Time
Brennan Dunn
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Dark Sides of the Startup Nation : Winners and Losers of Technological Innovation and Entrepreneurship in Israel
Sibylle Heilbrunn
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Open Labs and Innovation Management : The Dynamics of Communities and Ecosystems
Valerie (Paris School of Business, France) Merindol
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Tactical Inclusion : Difference and Vulnerability in U.S. Military Advertising
Jeremiah Favara
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Partnership and Transformation : The Promise of Multi-stakeholder Collaboration in Context
Leda Stott
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Stakeholders and Ethics in Healthcare : Ethical Accountability for Organizations
Lisa A. Martinelli
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Cooperative Enterprises
Piero Ammirato
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Trade Unions and Regions : Better Work, Experimentation, and Regional Governance
Christian Levesque
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Transformational Sales Leadership : Sales Leader Perspectives
Christine A. Eastman
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Creative Advertising Concept and Copy : A Practical, Multidisciplinary Approach
Georgia-Zozeta (The American College of Greece, Greece) Miliopoulou
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Design Your Business : A Creative Pathway to Transforming Ideas into Successful Products
Luca Iandoli
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The Practice of Ethical Leadership : Insights from Psychology and Business in Building an Ethical Bottom Line
Claas Florian Engelke
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Strategic Brand Licensing : Building Brand Value through Enduring Partnerships
Maria Cristina Longo
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Indicting the 45th President : Boss Trump, the GOP, and What We Can Do About the Threat to American Democracy
Gregg (Eastern Michigan University, USA) Barak
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Strategic International Marketing : Strategy Development and Implementation
Carl Arthur Solberg
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