Service Management and Marketing Principles : Competing in the Service Economy
Jay Kandampully
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The Corporate Hero's Journey : Your Path to Being an Impact Intrapreneur
Heiko Hosomi Spitzeck
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Earnings Management and Corporate Finance : The Importance of Transparent Financial Reporting
Joanna Lizinska
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Sustainability at Work : Careers That Make a Difference
Marilyn (Consultant, USA) Waite
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Media Tactics in the Long Twentieth Century
Marie Cronqvist
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Trust in Social and Business Relations : Theory and Practice
Joanna (Warsaw University of Life Sciences) Paliszkiewicz
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Trust and Artificial Intelligence : Development and Application of AI Technology
Joanna (Warsaw University of Life Sciences) Paliszkiewicz
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Sustainability and the Fashion Industry : Can Fashion Save the World?
Annick Schramme
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Technology, Sustainability and the Fashion Industry : Can Fashion Save the World?
Annick Schramme
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Selling in Customer Service : Integrating and Coordinating Service and Selling
Leon Cai
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Purpose-Driven Pricing : Leveraging the Power of Pricing for Profit and Societal Good
Saloni Firasta-Vastani
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Sustainable Management of Transnational Megaprojects
Dario Cottafava
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Revolutionizing the AI-Digital Landscape : A Guide to Sustainable Emerging Technologies for Marketing Professionals
Alex Khang
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Hospitality and Tourism Marketing : Building Customer Driven Hospitality and Tourism Organizations
Robert Ebo Hinson
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Place Marketing and Temporality
Gary Warnaby
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Storytelling in Marketing and Brand Communications
S M A Moin
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Keep Your Day Job : Leverage Your Side Hustle To Grow Your Corporate Career, Regardless Of What HR Says You Can Do
Dannie Fountain
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Digital Public Relations and Marketing Communication Trends in Africa
Anne W. Njathi
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Sustainable Business in the Era of Digital Transformation : Strategic and Entrepreneurial Perspectives
Mariusz Soltysik
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Unleashing the Power of European Innovation : How Government, Industry and Science Share Knowledge to Overcome Global Challenges
Fred Bakker
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Inequality, Economic Growth and Business Decision-Making
Asis Kumar Banerjee
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Responsible Business and Sustainable Development : The Use of Data and Metrics in the Global South
David Mhlanga
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Managing Customer Relationships Using Customer Care Techniques : Strategy Development of an International Enterprise
Anna (Czestochowa University Of Technology, Poland) Brzozowska
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Leader Work : Using Insight, Intuition and Imagination to Develop Leadership Practice
Paul Hibbert
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