Media Ethics : Cases and Moral Reasoning
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SPSS 20 : A Practical Guide
Peter (Curtin University of Technology) Allen
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Qualitative Market Research : Principle & Practice
Gill Ereaut
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IRCD Services Marketing
HOFFMAN
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The Language of Advertising: Major Themes in English Studies
Guy Cook
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Brands and Brand Management
Richard (School of Management, University of Bath) Elliott
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Marketing Research
David F. Birks
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Public Relations
Robert Heath
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Routledge Library Editions: Marketing (27 vols)
Various
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Business-to-Business Marketing
Nick Ellis
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Service Marketing
Steve Baron
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Political Marketing
Paul Baines
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The Myth of the Ethical Consumer Hardback with DVD
Timothy M. (University of Technology, Sydney) Devinney
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Consumer Behaviour Analysis : Critical Perspectives on Business and Management
Gordon Foxall
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Marketing : Critical Perspectives on Business and Management
Michael Baker
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Integrated Advertising, Promotion and Marketing Communications OLP with eText, Global Edition
Kenneth Clow
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Integrated Advertising, Promotion and Marketing Communications, Global Edition + MyLab Marketing with Pearson eText
Kenneth Clow
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Advertising & IMC: Principles and Practice, Global Edition + MyLab Marketing with Pearson eText (Package)
Sandra Moriarty
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Marketing: An Introduction + MyLab Marketing with Pearson eText, Global Edition
Gary Armstrong
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The Strategy and Tactics of Pricing : A Guide to Growing More Profitably
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Advertising
Chris Hackley
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Encyclopedia of Sports Management and Marketing
Linda E. Swayne
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SELL (with MindTap 1 term Printed Access Card)
Ramon (Ball State University) Avila
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