Media Tactics in the Long Twentieth Century
Marie Cronqvist
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Media and Crisis Communication
W. Timothy (Centre for Crisis and Risk Communications) Coombs
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Trust in Social and Business Relations : Theory and Practice
Joanna (Warsaw University of Life Sciences) Paliszkiewicz
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Trust and Artificial Intelligence : Development and Application of AI Technology
Joanna (Warsaw University of Life Sciences) Paliszkiewicz
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Selling in Customer Service : Integrating and Coordinating Service and Selling
Leon Cai
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Corporate Cancel Culture and Brand Boycotts : The Dark Side of Social Media for Brands
Angeline Close (The University of Texas at Austin, USA) Scheinbaum
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Storytelling in Marketing and Brand Communications
S M A Moin
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Marketing and Gamification : Applications, Challenges, and Ethics
Sahil Gupta
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Decolonizing Marketing Theory and Practice : Beyond Inclusivity and Sustainability Debates
Hasan Gilani
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Transaction Economics of John R. Commons : Towards Reasonable Capitalism
Shingo Takahashi
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Handbook of Organizational Performance, Volume I : Foundations and Advances
Douglas (Eastman Chemical Company, USA.) Johnson
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Handbook of Organizational Performance, Volume II : Foundations and Advances
Douglas (Eastman Chemical Company, USA.) Johnson
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Responsible Business and Sustainable Development : The Use of Data and Metrics in the Global South
David Mhlanga
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Sustainable Finance for Sustainable Development : Regulations, Theory and Practice
Guler Aras
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Alternative Finance : A Framework for Innovative and Sustainable Business Models
Mina Fanea-Ivanovici
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Minds Unveiled : Exploring the Effects of Generative AI on Business Behavior
Raul V. Rodriguez
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Shifting the Marketing Mindset : A Toolkit To Drive Sustainable Transformation
Clara Millard Dereudre
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Public Relations and Strategic Communication in 2050 : Trends Shaping the Future of the Profession
Alexander V. Laskin
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Patterns of Inclusion : How Gender Matters for Automation, Artificial Intelligence and the Future of Work
Elisabeth (Cranfield School of Management, UK) Kelan
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Add to BasketGlobal Business Ethics : The Quest for Sustainable Development
Abraham (St. John’s University, USA) Stefanidis
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This Little World : A How-To Guide for Social Innovators
Michael J. Halvorson
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Transforming PR : Public Relations to People Relations
Andrius Kasparas
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Deconstructing Corruption in Africa
Ina (Tel Aviv University, Israel) Kubbe
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The Routledge Handbook of Artificial Intelligence and Philanthropy
Giuseppe Ugazio
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