The Routledge Handbook of Strategic Communication
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Ongoing Crisis Communication : Planning, Managing, and Responding
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Exploring Public Relations and Management Communication
Ralph Tench
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Strategic Advertising Management
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Cees B.M. (Rotterdam School of Management, Erasmus Universit Van Riel
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Ralph Tench
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Advertising and Promotion
Chris Hackley
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Jesper Stromback
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Strategic Communication : An Introduction to Theory and Global Practice
Jesper (Lund University, Sweden) Falkheimer
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Crisis Communication : Managing Stakeholder Relationships
Audra Diers-Lawson
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The Routledge Handbook of Strategic Communication
Derina Holtzhausen
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Corporate and Organizational Identities : Integrating Strategy, Marketing, Communication and Organizational Perspective
Bertrand Moingeon
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Social Media Campaigns : Strategies for Public Relations and Marketing
Carolyn Mae Kim
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Add to BasketStrategic Communication : An Introduction to Theory and Global Practice
Jesper (Lund University, Sweden) Falkheimer
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Manager's Guide to Excellence in Public Relations and Communication Management
David M. Dozier
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