Communicating Corporate Social Responsibility in the Digital Era
Adam Lindgreen
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Managing Communications in a Crisis
Peter Ruff
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How to Measure and Manage Your Corporate Reputation
Terry Hannington
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Wonder City of the World : New York City Travel Posters
Nicholas D. Lowry
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Advertising in the Digital Age : Theories and Practices
Sevil Yesiloglu
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Advertising in the Digital Age : Theories and Practices
Sevil Yesiloglu
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Facebook und Instagram Ads fur Dummies
Daniel Levitan
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The Attention Economy : A Category Blueprint
Karen Nelson-Field
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The Luxury Strategy : Break the Rules of Marketing to Build Luxury Brands
Jean-Noel Kapferer
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The Language of Advertising : Written Texts
Angela (Formerly at York St. John University, UK) Goddard
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Truth, Lies, and Advertising : The Art of Account Planning
Jon Steel
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Ogilvy on Advertising in the Digital Age
Miles Young
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Brand-driven Innovation : Strategies for Development and Design
Mr Erik Roscam Abbing
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All-American Ads of the 80s
Steven Heller
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All-American Ads of the 60s
Steven Heller
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All-American Ads of the 90s
Steven Heller
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The Advertising Effect: How to Change Behaviour
Adam (, Chief Strategy Officer, CumminsRoss) Ferrier
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Brand New Brand
Gestalten
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The Fundamentals of Creative Advertising
Ken Burtenshaw
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Advanced Google AdWords
Brad Geddes
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Understanding Digital Marketing : A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns
Damian Ryan
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All-American Ads of the 50s
Jim Heimann
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Branded Interactions : Marketing Through Design in the Digital Age
Marco Spies
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The Luxury Strategy : Break the Rules of Marketing to Build Luxury Brands
Jean-Noel Kapferer
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