Creating Business and Corporate Strategy : An Integrated Strategic System
Adyl Aliekperov
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Conducting Research Surveys Via E-mail and the Web
Matthias Schonlau
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Going to the Mines to Look for Diamonds : Experimenting with Military Recruiting Stations in Malls
Ronald D. Fricker
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Marketing Research That Won't Break the Bank : A Practical Guide to Getting the Information You Need
Alan R. (Georgetown University, Washington, DC) Andreasen
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Affinity : Beyond Branding
Martin Goldfarb
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Workbook for Miller/Stafford's Economic Education for Consumers, 4th
Roger (Institute for University Studies, Arlington, Texas) Miller
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Marketing Research : Concepts, practices, and cases
Sunanda Easwaran
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Consumer Behaviour : Includes online buying trends
Dinesh Kumar
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How China Sees the World : Insights From China’s International Relations Scholars
Huiyun Feng
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Impact of Incentives & Interview Methods on Response Quantity & Quality in Diary- & Booklet-Based Surveys
Jens Bonke
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Get Your Black Belt in Marketing : 81 Power Moves to Outperform, Outmaneuver, and Outsmart the Competition
Ali Pervez
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Audacity to Spy : How Government, Business & Hackers Rob Us of Privacy
Catherine Nolan
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The Participation Game : How the Top 100 Brands Build Loyalty In A Skeptical World
Norty Cohen
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Non-Obvious 2018 Edition : How To Predict Trends And Win The Future
Rohit Bhargava
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Join the Brand : Building Loyal Communities and The Need For Belonging
Norty Cohen
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Understanding Service Consumers
Jochen (Nus, S'pore) Wirtz
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Not Just Numbers : Rediscovering the Promise and Power of Marketing Research
Lawrence D. Gibson
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Catching the Chameleon : The Everyday Mistakes Retailers Make
Lynn Allison
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Design to Survive : 9 Ways an IKEA Approach Can Fix Health Care and Save Lives
Pat Mastors
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Launching to Leading : How B2B Market Leaders Create Flashmobs, Marshal Parades and Ignite Movements
Ken Rutsky
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Tandem Leadership : How Your #2 Can Make You #1
Gina Catalano
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Tandem Leadership : How Your #2 Can Make You #1
Gina Catalano
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Will the Real You Please Stand Up : Show Up, Be Authentic, and Prosper in Social Media
Kim Garst
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Will the Real You Please Stand Up : Show Up, Be Authentic, and Prosper in Social Media
Kim Garst
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