Media Ethics : Cases and Moral Reasoning
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Consumer Behavior: Buying, Having, and Being plus MyMarketingLab with Pearson eText, Global Edition
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Music Marketing : Press, Promotion, Distribution, and Retail
Mike King
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Marketing Kit for Dummies
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Qualitative Market Research : Principle & Practice
Gill Ereaut
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CIM Revision Cards: Customer Communications in Marketing 05/06
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marketing Knowledge
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Consumer Behaviour Analysis : Critical Perspectives on Business and Management
Gordon Foxall
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Marketing : Critical Perspectives on Business and Management
Michael Baker
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The Language of Advertising: Major Themes in English Studies
Guy Cook
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Brands and Brand Management
Richard (School of Management, University of Bath) Elliott
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David F. Birks
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Robert Heath
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The Advertising Age Encyclopedia of Advertising
John McDonough
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Timothy Coombs
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Principles of Marketing, Plus Principles of Marketing Access Card with Pearson Etext
Philip Kotler
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The Myth of the Ethical Consumer Hardback with DVD
Timothy M. (University of Technology, Sydney) Devinney
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