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Strategic Planning for Public Relations
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Strategic Planning for Public Relations
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Media Ethics : Cases and Moral Reasoning
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
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The Problems in the Art World : An Artist's A-Z Action Guide
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Women’s Work in Public Relations
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Communicating Climate : How to Transmit Your Climate Message and Avoid Greenwashing
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Communicating Climate : How to Transmit Your Climate Message and Avoid Greenwashing
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The Impact of Digitalization on Current Marketing Strategies
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The Impact of Digitalization on Current Marketing Strategies
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The Trend Management Toolkit : A Practical Guide to the Future
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Journalism and PR : News Media and Public Relations in the Digital Age
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Charles Marsh
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Strategic Marketing Management
Richard M.S. (Loughborough University, UK) Wilson
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Charles Marsh
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Marketing Theory : Foundations, Controversy, Strategy, and Resource-advantage Theory
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Birth of a Salesman : The Transformation of Selling in America
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Journalism and PR : News Media and Public Relations in the Digital Age
John Lloyd
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