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Absolute Essentials of Advertising

Sarah Turnbull

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Marketing: The Basics

Karl Moore

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Marketing: The Basics

Karl Moore

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Consumer Sales Law : The Law Relating to Consumer Sales and Financing of Goods

John Macleod

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The Coming of Age of Information Technologies and the Path of Transformational Growth : A long run perspective on the late 2000s recession

Davide Gualerzi

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The Coming of Age of Information Technologies and the Path of Transformational Growth : A long run perspective on the late 2000s recession

Davide Gualerzi

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Recent Advances in Tourism Marketing Research

Kaye Sung Chon

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Recent Advances in Tourism Marketing Research

Kaye Sung Chon

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CIM Revision Cards Strategic Marketing in Practice

Karen Beamish

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CIM Revision Cards Strategic Marketing in Practice

Karen Beamish

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CIM Revision Cards Strategic Marketing Decisions

Karen Beamish

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CIM Revision Cards Strategic Marketing Decisions

Karen Beamish

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CIM Revision Cards Marketing Research and Information

John (Aberystwyth University, UK) Williams

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CIM Revision Cards Marketing Research and Information

John (Aberystwyth University, UK) Williams

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CIM Revision Cards Marketing Planning

Karen Beamish

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CIM Revision Cards Marketing Communications

Gill Wood

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CIM Revision Cards Marketing Communications

Gill Wood

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CIM Revision Cards Managing Marketing Performance

Karen Beamish

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CIM Revision Cards Managing Marketing Performance

Karen Beamish

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CIM Revision Cards Analysis and Evaluation

Karen Beamish

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CIM Revision Cards Analysis and Evaluation

Karen Beamish

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CIM Coursebook 06/07 Marketing Fundamentals

Frank Withey

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CIM Coursebook 06/07 Marketing Fundamentals

Frank Withey

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CIM Revision Cards: Delivering Customer Value

Ray Donnelly

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