Organic Social Media : How to Build Flourishing Online Communities
Jenny Li (Director of Social Media Strategy) Fowler
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Omnichannel Retail : How to Build Winning Stores in a Digital World
Tim Mason
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Social Media Strategy : A Practical Guide to Social Media Marketing and Customer Engagement
Julie Atherton
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Building Resilience in Global Business During Crisis : Perspectives from Emerging Markets
Suraksha (Newcastle University, UK) Gupta
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Building Resilience in Global Business During Crisis : Perspectives from Emerging Markets
Suraksha (Newcastle University, UK) Gupta
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Measuring Good Business : Making Sense of Environmental, Social and Governance (ESG) Data
Richard Hardyment
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Measuring Good Business : Making Sense of Environmental, Social and Governance (ESG) Data
Richard Hardyment
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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The Problems in the Art World : An Artist's A-Z Action Guide
Brainard Carey
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Communicating Climate : How to Transmit Your Climate Message and Avoid Greenwashing
Eleanor (Independent Researcher, UK) Ross
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Communicating Climate : How to Transmit Your Climate Message and Avoid Greenwashing
Eleanor (Independent Researcher, UK) Ross
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Brand-driven Innovation : Strategies for Development and Design
Mr Erik Roscam Abbing
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Key Account Management : Tools and Techniques for Achieving Profitable Key Supplier Status
Peter Cheverton
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The Luxury Strategy : Break the Rules of Marketing to Build Luxury Brands
Jean-Noel Kapferer
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The Trend Management Toolkit : A Practical Guide to the Future
A. Kjaer
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Journalism and PR : News Media and Public Relations in the Digital Age
John Lloyd
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Evaluating Public Relations : A Guide to Planning, Research and Measurement
Tom Watson
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Experiential Marketing : A Practical Guide to Interactive Brand Experiences
Shirra Smilansky
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