Strategische Bildkommunikation : Uber den Zusammenhang von psychologischen Kundenprofilen und Bildpraferenz
Yannik Brandenberger
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33 Phenomena of Purchasing Decisions : Understanding Customer Behavior - Knowledge and Inspiration
Sebastian Oetzel
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Why Don't You Want What I Want? : How to Win Support for Your Ideas without Hard Sell, Manipulation, or Power Plays
Rick Maurer
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La boite a outils de la preuve de concept (POC) : 74 outils cles en main
Caroline Corvasce
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La boite a outils de Google Ads : 57 outils et methodes
Clement Pellerin
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La boite a outils du Commercial - 4e ed. : 68 outils et methodes
Pascale Belorgey
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Bernadette Jezequel
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Caroline Meneghetti
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La petite boite a outils de LinkedIn - 2e ed. : 34 outils cles en main et 8 plans d'action
Julien Pibourret
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La petite Boite a outils des IA generatives pour creer du contenu : 36 outils cles en main et 4 plans d'action
Sebastien Beaujault
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KI-gestutztes Marketing : Die nachste Stufe ihres Unternehmens-Erfolges
Peter A. Kruse
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Marketing Case Studies in Emerging Markets : Contemporary Multi-industry Issues and Best-practices
Dilip S. Mutum
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Included : Redefining Accessibility for the World Wide Web
Molly E. Holzschlag
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Social Media Marketing Management : How to Penetrate Emerging Markets and Expand Your Customer Base
Robert E. Hinson
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The Routledge Companion to Marketing and Society
Krzysztof (Auckland University of Technology, New Zealand) Kubacki
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The Routledge Handbook of Digital Consumption
Rosa Llamas
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Risk Management Maturity : A Multidimensional Model
Sylwia (Jagiellonian University, Poland) Bak
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Digital and Social Media Marketing : A Results-Driven Approach
Aleksej (KEDGE Business School, France) Heinze
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Indicting the 45th President : Boss Trump, the GOP, and What We Can Do About the Threat to American Democracy
Gregg (Eastern Michigan University, USA) Barak
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Promise, Pitfalls, and Potential of Social Entrepreneurship : Positive Change Unleashed
Sheila Cannon
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The Darker Side of Social Media : Consumer Psychology and Mental Health
Angeline (The University of Texas at Austin, USA) Close Scheinbaum
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