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The Dynamics of Influencer Marketing : A Multidisciplinary Approach - Book

The Dynamics of Influencer Marketing : A Multidisciplinary Approach

Jose M. Alvarez-Monzoncillo

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Organizational Change, Innovation and Business Development : The Impact of Non-Technological Innovations - Book

Organizational Change, Innovation and Business Development : The Impact of Non-Technological Innovations

Magdalena Popowska

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Towards a New Understanding of Masculine Habitus and Women and Leadership in Public Relations - Book

Towards a New Understanding of Masculine Habitus and Women and Leadership in Public Relations

Martina (Leeds Beckett University, UK.) Topic

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What You Already Know & Don't... : The B2B Sales Playbook - eBook

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Marketing Management - eBook

Marketing Management

Philip Kotler

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Social Media for Progressive Public Relations - Book

Social Media for Progressive Public Relations

Outi (Jyvaskyla University School of Business and Economics, Niininen

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Personal Branding in the Knowledge Economy : The Inter-relationship between Corporate and Employee Brands - Book

Personal Branding in the Knowledge Economy : The Inter-relationship between Corporate and Employee Brands

Wioleta Kucharska

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The Impact of Corporate Social Responsibility : Corporate Activities, the Environment and Society - Book

The Impact of Corporate Social Responsibility : Corporate Activities, the Environment and Society

Robert Kudlak

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Strategic Communication in a Global Crisis : National and International Responses to the COVID-19 Pandemic - Book

Strategic Communication in a Global Crisis : National and International Responses to the COVID-19 Pandemic

Ralph (Leeds Beckett University, UK.) Tench

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Partnership and Transformation : The Promise of Multi-stakeholder Collaboration in Context - Book

Partnership and Transformation : The Promise of Multi-stakeholder Collaboration in Context

Leda Stott

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Internal Communication and Employer Brands - Book

Internal Communication and Employer Brands

Ana Tkalac (University of Zagreb, Croatia) Vercic

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The Digital Transformation of Auditing and the Evolution of the Internal Audit - Book

The Digital Transformation of Auditing and the Evolution of the Internal Audit

Nabyla Daidj

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European Consumers in the Digital Era : Implications of Technology, Media and Culture on Consumer Behavior - Book

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Trust, Digital Business and Technology : Issues and Challenges - Book

Trust, Digital Business and Technology : Issues and Challenges

Joanna (Warsaw University of Life Sciences) Paliszkiewicz

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Trust and Digital Business : Theory and Practice - Book

Trust and Digital Business : Theory and Practice

Joanna (Warsaw University of Life Sciences) Paliszkiewicz

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Stakeholders and Ethics in Healthcare : Ethical Accountability for Organizations - Book

Stakeholders and Ethics in Healthcare : Ethical Accountability for Organizations

Lisa A. Martinelli

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Cooperative Enterprises - Book

Cooperative Enterprises

Piero Ammirato

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Strategic Pricing and Management Accounting - Book

Strategic Pricing and Management Accounting

David Dugdale

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The Financial Reporting Quality of Public Companies : The Cultural Dimension - Book

The Financial Reporting Quality of Public Companies : The Cultural Dimension

Katarzyna Mokrzycka-Kogut

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Artificial Intelligence for Marketing Management - Book

Artificial Intelligence for Marketing Management

Park (University of Southern Queensland, Australia) Thaichon

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Consumer Ethnocentrism, Country of Origin and Marketing : Food Market in Poland - Book

Consumer Ethnocentrism, Country of Origin and Marketing : Food Market in Poland

Pawel (University of Lodz, Poland.) Bryla

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Transhumanisms and Biotechnologies in Consumer Society - Book

Transhumanisms and Biotechnologies in Consumer Society

Jennifer Takhar

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Diversity and Inclusion in Japan : Issues in Business and Higher Education - Book

Diversity and Inclusion in Japan : Issues in Business and Higher Education

Lailani (Ritsumeikan Asia Pacific University, Japan) Alcantara

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Chief Executive Offenders and Economic Crime : A Convenience Theory Approach - Book

Chief Executive Offenders and Economic Crime : A Convenience Theory Approach

Petter Gottschalk

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