Social Media Communication : Concepts, Practices, Data, Law and Ethics
Jeremy Harris Lipschultz
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Digital Marketing
Dr. Kyle Allison
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Aesthetic Clinic Marketing in the Digital Age : From Meta to AI
Wendy Lewis
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The Routledge Companion to Public Relations
Donnalyn (University of Oregon, USA) Pompper
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The Routledge Handbook of Nonprofit Communication
Gisela (University of Beira Interior, Portugal.) Goncalves
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Revolutionizing the AI-Digital Landscape : A Guide to Sustainable Emerging Technologies for Marketing Professionals
Alex Khang
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Hospitality and Tourism Marketing : Building Customer Driven Hospitality and Tourism Organizations
Robert Ebo Hinson
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Place Marketing and Temporality
Gary Warnaby
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Inequality, Economic Growth and Business Decision-Making
Asis Kumar Banerjee
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Managing Customer Relationships Using Customer Care Techniques : Strategy Development of an International Enterprise
Anna (Czestochowa University Of Technology, Poland) Brzozowska
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Evolution of the Global Fitness Industry : Strategy, Sustainability and Innovation
Patrizia (University of Insubria, Italy) Gazzola
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Teaching Public Relations : Principles and Practices for Effective Learning
Peter M. (Illinois State University, USA) Smudde
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History of PR in Canada : An Annotated Bibliography and Critical Historiography of Public Relations Research in Canada
Sandra L. Braun
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Microeconomics for Managers : Principles and Applications
Richard B. (University of California, Irvine) McKenzie
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The Routledge Handbook of Corporate Social Responsibility Communication
Amy (University of Minnesota-Twin Cities, USA) O’Connor
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The Impact Challenge : Reframing Sustainability for Businesses
Alessia (Pine Bridge Investments, NY, United States) Falsarone
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The Impossibilities of the Circular Economy : Separating Aspirations from Reality
Harry Lehmann
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Sustainability Accounting, Management Control and Reporting : A European Perspective
Pierre Baret
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Media and Entertainment Industry Management : How to Integrate Business and Management with Creativity and Imagination
Sunghan (Shanghai Jiao Tong University, China) Ryu
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Effective Financial Communication : Key Concepts, Empirical Insights, and Implications for Practice
Christian Pieter Hoffmann
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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The Art of the Classic Western Movie Poster
Ed Hulse
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Marketplace Dignity : Transforming How We Engage with Customers Across Their Journey
Cait Lamberton
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Social Media Marketing Management : How to Penetrate Emerging Markets and Expand Your Customer Base
Robert E. Hinson
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