e-Shock 2000 : The electronic shopping revolution: strategies for retailers and manufacturers PDF
by Kenneth A. Loparo
- Information
Description
e-Shock was a landmark book that analysed the impact of the electronic shopping revolution on major retailers and manufacturers and the strategic options available for the future.
It had a strong and widespread impact upon companies and provided a timetable and roadmap for survival.
In this revised and updated e-Shock 2000 the author takes account of recent developments, including digital television, and includes interviews with some of the leading players in electronic shopping; Dixons, Amazon.com, Microsoft Web TV and British Interactive Broadcasting.
Information
-
Download Now
- Format:PDF
- Publisher:Palgrave Macmillan UK
- Publication Date:18/11/1999
- Category:
- ISBN:9780230389670
Information
-
Download Now
- Format:PDF
- Publisher:Palgrave Macmillan UK
- Publication Date:18/11/1999
- Category:
- ISBN:9780230389670